SEO | Search Engine Optimization
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SEO is an acronym for 'Search Engine Optimization' and it is truly important when it comes to the success of any business in today's world. Having a website that is optimized for a search engine (i.e. Google or Bing) means specific things have been executed within the site's internal structure and content so that search engines will reward the website with a higher position on the search results page. There are also many things that can be done off of your website that benefit your site's SEO. These specific things that are required for a higher ranking change quite often and for someone to have successful SEO results they must stay on top of what's the newest practice and which old practices may now harm search results. If a business has a position on page 1 of a search engine's results it is obviously going to get much more traffic than someone who doesn't practice proper SEO techniques and is on a further back results page.
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According to Moz, the first page of Google captures 71% of search traffic clicks and has been reported to be as high as 92% in recent years.
Think about the last time you actually did a search in Google and decided to go check page 2 for the result you are looking for. The vast majority of people who do not find the result they want end up entering another search phrase and checking the new first page results. If you aren't on page 1 of Google then you are seriously missing out!
Combining our SEO Services along with a proper SEM campaign is an even more powerful way to reach your potential customers because services like Google AdWords can help boost your SEO results. Using these services together means you can immediately be at the top of the pay-per-click (PPC) ads of the search engine results page (SERP) while also naturally working your way up to being on the first page of the SERP organically. SEM campaigns (i.e. Google AdWords) give us very useful data that can be fed back into our SEO strategy to get even better results.
If you don't want to take the time to learn about the best SEO URL structure, anchor text, html tags, internal linking, social signals, directory submissions, and so much more... then let the professionals located right here in Calgary handle it! All of the internet marketing packages offered here at Mindset Media are built off of a solid SEO package base to ensure long lasting results.
Let's grab a coffee together and discuss some local SEO or overall marketing ideas that can ensure the long-term success of your business!
Combining our SEO Services along with a proper SEM campaign is an even more powerful way to reach your potential customers because services like Google AdWords can help boost your SEO results. Using these services together means you can immediately be at the top of the pay-per-click (PPC) ads of the search engine results page (SERP) while also naturally working your way up to being on the first page of the SERP organically. SEM campaigns (i.e. Google AdWords) give us very useful data that can be fed back into our SEO strategy to get even better results.
If you don't want to take the time to learn about the best SEO URL structure, anchor text, html tags, internal linking, social signals, directory submissions, and so much more... then let the professionals located right here in Calgary handle it! All of the internet marketing packages offered here at Mindset Media are built off of a solid SEO package base to ensure long lasting results.
Let's grab a coffee together and discuss some local SEO or overall marketing ideas that can ensure the long-term success of your business!
